About us
SVETI – is a team of strategists, designers, and content creators united by a single mission: to make marketing more human, precise, and beautiful.
We operate at the intersection of branding, PR, and digital marketing. Our goal isn’t just to promote — it’s to build long-term strategies that truly work. We’ve empowered dozens of experts, startups, and brands to become recognizable, in-demand, and equipped to grow.
We operate at the intersection of branding, PR, and digital marketing. Our goal isn’t just to promote — it’s to build long-term strategies that truly work. We’ve empowered dozens of experts, startups, and brands to become recognizable, in-demand, and equipped to grow.

Our mission
Your idea deserves more than just likes — it deserves a legacy. We stand for building purposeful brands that shine, grow, and leave a lasting impact. Every word, every visual, every step we take together carries meaning and value.
Who we help
Our strength lies in tailoring strategies to people and businesses with a mission — not just a product.
We work with:
We work with:
Founders and startup teams
who need to build credibility and clarity around their product or service to attract funding and early adopters.
01
Personal brands and niche experts
who are ready to show up online with confidence and consistency, turning their knowledge into influence.
02
Companies in transformation
growing or pivoting businesses that need a refreshed brand identity, clearer messaging, and an online presence aligned with their next chapter.
03
Our services
Full-cycle marketing support — from strategy to execution.
Our services are tailored to different industries, business sizes, and growth goals. Whether you need to clarify your brand, grow your online presence, or become known in your field — we build solutions that work.
Our services are tailored to different industries, business sizes, and growth goals. Whether you need to clarify your brand, grow your online presence, or become known in your field — we build solutions that work.
Web design & development
We create fast, responsive websites that don’t just look good — they convert. From UX to SEO, every detail is built to support your brand’s growth and user experience.
SEO
UI/UX design
landing pages, multi-page websites, MVPs
website custom design (Webflow, WordPress)
integration with Google Analytics, CRM, and lead forms
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Brand strategy & positioning
A strong brand starts with clarity. We uncover your mission, values, and voice — then shape a positioning that resonates, attracts, and endures.
brand book creation
audience & competitor research
positioning brief for future design & content
brand messaging and storytelling framework
defining mission, values, and unique value proposition
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Social media management (SMM)
Your digital presence — consistent, intentional, and on-brand. Through strategic planning, engaging content, and community interaction, we grow trust and attention where it matters.
social media strategy
community engagement
analytics & improvement
content planning and execution
Instagram, LinkedIn, TikTok, Facebook, YouTube, Pinterest
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PR & outreach
Visibility meets credibility. With placements in trusted media, expert interviews, and public events, your brand earns recognition — not just attention.
book publishing support
media kits and expert bios
media outreach & placements
event planning and promotion
media reputation & positioning
influencer & partnership outreach
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Content & Media Production
From powerful words to compelling visuals, your story deserves to be seen and heard. We produce content that connects — across web, video, and social.
translation services
video production & motion design
marketing copy for any touchpoint
on-site and remote production support
email newsletters and sales email sequences
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Case studies
Every project is a partnership.
These case studies show how we combine strategy, creativity, and execution to help our clients grow, shine, and lead.
These case studies show how we combine strategy, creativity, and execution to help our clients grow, shine, and lead.
Our clients
Trusted by founders, experts & brands
What our clients say about working with us:
What our clients say about working with us:
Alex Grigoryan
Founder of Intelssoft, USA
Founder of Intelssoft, USA
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"
Working with SVETI felt like plugging a marketing brain directly into our tech team. They took our complex product and turned it into a clear, compelling story – both visually and strategically. The website they made for us became one of the strongest communication tools with clients and investors.
Working with SVETI felt like plugging a marketing brain directly into our tech team. They took our complex product and turned it into a clear, compelling story – both visually and strategically. The website they made for us became one of the strongest communication tools with clients and investors.
Victoria Liberman
Influencer, coach, Israel
Influencer, coach, Israel
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"
SVETI helped me to see my personal brand from a whole new angle. The team brought clarity to my positioning, voice, and long-term direction. It finally feels like everything I do, I publish online reflects the real me – and it works.
SVETI helped me to see my personal brand from a whole new angle. The team brought clarity to my positioning, voice, and long-term direction. It finally feels like everything I do, I publish online reflects the real me – and it works.
Oksana Goldenberg
CEO of BEFRESH, Israel
CEO of BEFRESH, Israel
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I came to SVETI for help with my personal brand and positioning – and got so much more. They didn’t just pitch me to the media – they helped me understand how to communicate my value, how to show up confidently, and how to build a brand that truly resonates. Every step felt intentional, clear, and empowering.
I came to SVETI for help with my personal brand and positioning – and got so much more. They didn’t just pitch me to the media – they helped me understand how to communicate my value, how to show up confidently, and how to build a brand that truly resonates. Every step felt intentional, clear, and empowering.
The SVETI journal
Get a closer look at what we do – and how we do it.
Contact us
Let’s create something meaningful together.
Ekaterina Baranova
Founder of SVETI
Founder of SVETI
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